Sebastian Navab is the Founder, Chairman and previous CEO of The Labyrinth Public Affairs. He has previously led companies such as Progress PR and Nav PR. With a political background rooted in the Swedish Social Democratic Party, Sebastian has worked as a media coordinator at the Prime Minister’s Office under former Prime Minister Göran Persson and as the press chief for the Social Democrats. Moreover, he has acted as a political advisor in the European Parliament, focusing particularly on tourism and transportation issues. Sebastian is a graduate in political science from Halmstad University.
Alf Karlsson is CEO and Partner at The Labyrinth Public Affairs. He has previously worked as State Secretary for the Minister for Housing and Digitalization, Political Advisor at the Prime Minister’s Office, Head of the Society Team in the Green Party’s parliamentary office, and Head of Office at Mälardalen University. Alf has also participated in several government investigations and, in October 2020, submitted the report “Innovation as a Driving Force – from Research to Benefit” (Government Official Reports 2020:59) to the government.
Alf has a specific responsibility for issues related to sustainability in general, with a focus on digitalization, energy, and urban development. He also holds a special responsibility for issues concerning community development and related areas.
Joakim Kellner is the Managing Partner at The Labyrinth Public Affairs. With a legal background and extensive involvement with the Swedish Social Democrats Party, Joakim has served as a political advisor and press secretary for, among others, Minister of Social Insurance Ingela Thalén, Minister of Agriculture Ann-Christin Nykvist, and Minister of Finance Pär Nuder. During the past 15 years, he has held leading positions at several Nordic Public Affairs agencies. Joakim holds a law degree from Stockholm University.
He holds a special responsibility for matters related to the EU, financial markets, life science, minerals, and business in general.
Carl Danielsson is a Partner and Senior Consultant at The Labyrinth Public Affairs. With extensive experience in external communication and public affairs, Carl has previously held positions such as Head of Corporate Communication at Narva and served as the Press Officer at Swedish Match. He boasts a strong political background, having worked in the Swedish Moderate Party’s parliamentary office, the European Parliament, and engaged in campaign activities. Carl holds a degree in political science and has also studied business administration, media, and communication sciences at Uppsala University.
He holds specific responsibilities for issues related to digitalization, Fast Moving Consumer Goods (FMCG), and telecom.
Staffan Hagberg Kuylenstierna is a senior consultant at The Labyrinth Public Affairs, specializing in sustainability and urban development. With over two decades of experience in various roles within the Green Party, including a managerial position in the party’s parliamentary office, he brings extensive experience as a political advisor. Staffan is a graduate of the University of Gothenburg, holding a bachelor’s degree in philosophy, media, and communication studies.
Johan Ingerö is a senior consultant at The Labyrinth Public Affairs. He has spent the last quarter-century in and around Swedish politics and political debate. In the Christian Democrats, he has served as party secretary, policy manager, and press chief. He has worked both in the parliament and in the Government Office and is well acquainted with the decision-making processes. In 2010, Johan initiated and became Sweden’s first “SlösO” – Ombudsman against wasteful use of taxpayer money, a project that still falls under the Taxpayers Association.
Johan Eriksson
Consultant
Johan Eriksson
Consultant
Johan Eriksson
Consultant
Johan Eriksson is a consultant at The Labyrinth Public Affairs. He has several years of experience in communication and policy roles for the Swedish Moderate Party, both in opposition and majority. Most recently, he comes from the finance team in Stockholm City Hall and previously from Region Uppsala. Johan holds a degree in humanities from Lund University and has been vice chairman of the Free Moderate Student Association.
Katarina O’Nils Franke is a Consultant at The Labyrinth Public Affairs. She has a background with the intellectual and cultural magazine Axess, where she worked editorially with the magazine and also served as a producer and presenter for Axess TV.
She has previous experience from both the free market think tank Timbro and the Moderate Party’s parliamentary office, and for the past fifteen years she has worked in opinion formation, including four years as Chair of the Right-Wing Press Association (2020–2024).
Katarina is a published author of both fiction and non-fiction. She studied German linguistics at Uppsala University and in Freiburg, Germany, and has translated works by Rainer Maria Rilke.
Petra Kahn Nord is a Senior Advisor at The Labyrinth Public Affairs. She has over 20 years of experience in strategic communication, political advocacy, and project management — both as an employee, independent consultant, and communications director within Swedish organizations.
Petra established and led the Nordic office of the World Jewish Congress (WJC), where she was responsible for strategic influence efforts toward governments and decision-makers in the Nordic region.
She holds a Master’s degree in Computer and Systems Sciences from the Royal Institute of Technology (KTH), a Bachelor’s degree in Media and Communication Studies from Stockholm University, and is an ICF-certified coach.
Per Westerberg is a senior advisor at The Labyrinth Public Affairs. He possesses extensive political experience, having served as the Speaker of the Swedish Parliament (Riksdagen) from 2006 to 2014. Prior to this role, he was a Member of Parliament for the Swedish Moderate Party (Moderaterna) since 1979, contributing to various parliamentary committees. There was a hiatus during which he served as the Minister for Industry in the Bildt government from 1991 to 1994. Currently, he holds several board positions, including the chairmanship of the Shareholders’ Association (Aktiespararnas förbund).
We are always on the lookout for new team members and welcome spontaneous applications, even though it may not always be certain that there is a current opening.
For all positions, we offer permanent full-time employment with flexible working hours. We follow a six-month probationary period. We value the qualities that a balanced age and gender distribution, as well as ethnic and cultural diversity, bring to the company.
For inquiries and applications, please send them to our managing partner Joakim Kellner at joakim.kellner@thelabyrinth.se.
